"> UPco - Urban Planning Collective


Welcome to UPco. We’re a specialist statutory planning collective based in Melbourne – and we’re proud to be helping define the future of our city and state.

Who we are

Originally established as SJB Planning, UPco has been achieving great development outcomes for our clients since 1989. We’ve become known and respected for our balanced, collaborative approach to town planning, and our deep knowledge of Victoria’s development landscape.
Our story

What we do

In the increasingly complex world of statutory planning, we act as our clients’ guide, translator, adviser and advocate. Working with developers, local councils and other approval authorities, we combine strategic communication, intuition and specialist knowledge to get the outcomes our clients seek.
Our capabilities

Our track record

UPco has been instrumental in the delivery of countless residential, commercial, retail, industrial and institutional developments across Melbourne and Victoria. Our projects range greatly in type and scale, reflecting the diverse needs of our clients.
Explore projects

A few key projects

The people behind the name

UPco’s success is made possible by the talented people we’re fortunate to call our own. Led by seven highly experienced Directors, the UPco team is dynamic and professional, but always down-to-earth.
Meet the team

Get in touch

If you’d like to discuss a project, or need advice, we’d love to hear from you.
Contact us